Email Tech vs. RSS Tech

Marketers rely on e-mail services such as Aweber to deliver their content. Unfortunately, most people do not like receiving commercial e-mails! This is become a hot topic as most internet marketers are constantly on the lookout for a better way to get people engaged and involved in their business.

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The main reason why people do not like e-mails is because most people are on multiple e-mail lists and they believe that most of what they receive is little more than spam.

This has led to consumer actually deleting e-mails, and with marketers seeing plummeting open rates, a real look at alternative content delivery system has finally come to fruition.

Fast forward to today’s RSS feeds. With ever-increasing deliverability, unsubscribes and bounce issues plaguing e-mail service provider industry, top marketing guru’s have discovered RSS feeds as perhaps one of the best kept secrets of all time.

Another top advantage of RSS feeds is that they essentially function as a large mailing list with all of the benefits and none of the drawbacks. For example, a mailing list of about 5,000 people will cost you approximately $20-$50 a month to maintain on most e-mail service providers, with no guarantee of high deliverability, or having to deal with spam and bounce complaints.

RSS feeds, can allow you to have tens of thousands of subscribers and it costs absolutely nothing and the people that joined your RSS newsfeed are actually highly interested in the content that you are providing because they found you by looking for your content. People also feel less threatened and more engaged with news style content.

Finally, if you are presenting your content that is both newsworthy and interesting, you will attract many new and ongoing readers. Why not give RSS a real try today and you can find out exactly how when you click on the link below.

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