Learn How To Choose The Right JV Partner Right Here!
One of the most common questions people have about the JV marketing business is how do they choose a good JV partner to work with. There are a lot of people out there building lists, so anyone who has an offer to promote would have many people that they could potentially work with. However, not all of them are created equal, so you need to understand the simple formula you can use to determine whether or not you should work with a particular JV partner.
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The first thing you need to consider when looking for a potential partner to work with is the size of their list. Someone who has a list of just 600 people may not be the best person to work with initially. Usually the smaller the list is the lower the number of sales will be. While this isn’t always true, looking at the list size of the person in question is a great way to figure out rather are not you want to work with them.
Besides the list size, you also need to consider the responsiveness of the list. Some JV partners have huge lists of ten thousand, twenty thousand, or even fifty thousand people or more. However, if only 1% of these people are actually buying a product then the impressive list size stops being so impressive. On the other end of the spectrum, you may find somebody with a list of only 2000 people, but his list may be far more responsive and 50% of them may actually buy an offer that he recommends. So size is not everything, you also need to consider the responsiveness along with the size of the list before making a decision to work with anyone.
You should also consider the general attitude of your potential JV partner. Are they happy, upbeat, and an optimist? Or are they negative, mean, and have a pessimistic view of the world? Positive things happen to positive people, and you don’t want to get involved with somebody who has a poor attitude. A person with this type of negative view can be extremely frustrating to work with, and make the deal flow a lot harder than it has to. At the end of the day, it’s much better to work with the positive and upbeat person with the smaller less responsive list than the negative person with the bigger more responsive list.
JV marketing is a simple business model, but there are many nuances in little details that you need to understand. One of these is choosing the correct JV partner. If you can use the tactics presented above, you can be confident that the person you choose to work with is going to be awesome. Not only will you make a lot of money, but you will have a good time doing it, which makes JV marketing the absolute best business to be in.
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