How You Could Be Just One Hashtag Away From Photo Success on Instagram?
Just about every social media site is filled with photographs and these strange looking symbols # lately. What does it mean? Much has changed throughout the Internet within a very short space of time and the latest way to connect with people is a simple hashtag. (#)
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It’s brilliant, because everyone now has the opportunity to market without all the long winded keywords, and over the top articles. It means you can now take photos upload them into Instagram add a hashtag or two and call it day for some of your marketing. This also allows you to target an audience that is looking for certain photographs with the same kind of hashtags refine their search.
So hashtags are a way of labeling something so it shows up in searches. For example here is a hashtag: #vintage dresses.
By fine tuning your hashtags you are able to attract more interest in the business you are promoting. If you have a fashion boutique and took a photo of a 1960’s vintage dress you wouldn’t put just a single a hashtag in that just said #dress. You might add a few like this: #dress, #vintage dresses, #old dresses, #unique dress. Have a look at popular hashtags and find the exact niche this can fit into as well as some generic terms and you can have hundreds even thousands of people looking at your work.
Hashtags tell a story about your photograph, they say look at me because I am worth looking at. They categorize your photo and inform people this is where they can get what they were looking for. This is not rocket science, but it does require a little creativity to bring more followers to your Instagram photos.
There are a million hashtags on the Internet with the same tags put on different pictures. How many of those photos are getting real followers though? That’s the difference between thinking about a good hashtag or not.
It is easy to brand yourself with hashtags as well. You can add them to your photographs that show your online store or business as well. Your photos are just part of the equation. It is the hashtags make you stand out from the other million identical photographs. Of course a snappy one liner added to your hashtag helps as well.
Photos that make a statement, clever sentences and hashtags are what help to build more interest and people to what you do. The photographic world has changed, isn’t it time you did too?
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